Virtue is launching the UK’s first natural, sugar-free energy drinks.
The refreshing, lightly flavoured sparkling energy waters contain zero sugar, zero calories and no sweeteners, with as much caffeine as a cup of coffee or a can of Red Bull (80mg).
These energy drinks are the first of their kind in the UK according to the brand, offering a clean, natural pick me up to hydrate and refresh, sharpen the mind and energise for a workout.
Virtue Founder, Rahi Daneshmand believes that everyone looking for an energy boost deserves better options. Each can contains the same amount of natural caffeine as a cup of coffee however this energy comes from natural sources including yerba mate (the South American tea and natural antioxidant) guarana and green coffee beans. An added health lift comes from Ginseng and added B-vitamins: Niacin B3, Vitamin B6, Biotin B7 and Vitamin B12.
The sparkling drinks will be available in 250ml cans in two initial light and refreshing, unsweetened flavours, Lemon & Lime and Berries (RRP: £1.35).
For every can sold, the firm will donate 500 litres of clean drinking water to those in need. This will be done in partnership with charity drop4drop, by funding the creation of water wells in developing countries.