Grocery & Snacks – Page 152
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UBUK is relaunching its McVitie's Digestives range with a new design, backed by TV ads emphasising the brand's wholemeal and wheat credentials.
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A united front
United Biscuits is aiming to extend its health credentials in 2008 with two extensions to the Go Ahead! brand, an organic launch for Digestives and a wholemeal McVitie's cake range.
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Hot to Trot
There are plenty of new brews in the hot drinks sector, but don't forget your core brands, says Kate Miller.
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Stick to your principals
Amanda Nicholls looks at which products are essential for convenience shoppers, and how to make the best of these basket basics
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NAPOLINA has launched a £2m 'Bursting with Real Napolina Passion' ad campaign.
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Snack to basics
Introduce carefully selected new and premium lines, without neglecting your core range, and you can bag your share of the savoury snacks market.
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BOOKER has introduced a range of Polish breads to help retailers serve growing Polish communities.
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PRINCES has improved the recipes and introduced two new variants in its range of microwaveable ambient ready meals launched in 2005.
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YOPLAIT DAIRY CREST has added vitamin D to its Petits Filous range of children's yogurt and fromage frais products.
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HEINZ is targeting teenagers with Big Eat, its first launch in the instant pots category.
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HEINZ is launching a long-term initiative aimed at helping c-store retailers boost their core grocery sales.
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DISCOVERY FOODS is launching a new range of Latino- and Caribbean-influenced dinner wrap kits and two-step sauces.
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PROCTER & GAMBLE is extending its Gourmet Pringles range with the launch of two new flavours.


















