Latest Alcohol News – Page 38
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Product NewsCourvoiser uncorks a new bottle design and new campaign
Cognac house Maison Courvoisier has unveiled a new bottle design which harks back to the 1800s, as well as hiring an ’Ambassador of Joy’ for its new immersive campaign
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Product NewsJameson launches new brand campaign featuring Aisling Bea
The new global campaign has been launched ahead of St. Patrick’s Day
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Promotional FeatureWhy price-marked packs will be top of mind with consumers in 2022
With inflationary pressures coming to bear this year, offering price-marked packs will be more important than ever in encouraging consumer spend in convenience stores. Here, Budweiser Brewing Group reveals why it will be vital to the beer and cider category.
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Product NewsAbsolut refreshes bottle design and range
Absolut has revealed its new bottle design and remixed flavoured range
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Products In DepthIs your store ready for Valentine’s Day?
It’s chocs away as c-stores prep their shopfloors for February 14
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Products In DepthSeven things you need to know about Easter
Larger eggs and premium baking lines are driving growth
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Product NewsKrombacher launches Pils in 330ml can format
German premium beer brand Krombacher has launched its Pils in a new 330ml can.
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Product NewsGuinness scores with Six Nations packaging
Guinness is celebrating the return of The Guinness Six Nations Championship with limited edition packaging
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Product NewsGlen's Vodka kicks off new football-themed promotion
Glen’s Vodka is giving shoppers the chance to be paid like a SPFL professional footballer with its new in-store promotion
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Product NewsEcho Falls celebrates Galentine’s Day with new campaign
Echo Falls is celebrating female friendships with a new £1m marketing campaign
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Product NewsAbsolut launches new limited-edition bottle
The limited-edition bottle will be available from the end of February
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Product NewsThatchers Blood Orange cider to roll out in February
Family cider maker Thatchers says it is tapping into the flavour trend for this year and introducing Thatchers Blood Orange
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Product NewsProduct showcase: vibrant vegan lines with mass appeal
With Veganuary in full swing we check out a selection of plant-based products
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Product NewsTarquin’s launches black cherry gin
Launched especially for Valentine’s Day, Tarquin’s handcrafted black cherry gin is available now at an RRP of £36.00 (70cl, 38% ABV).
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Product NewsHardys debuts ‘Certainty’ partnership with ITV
Hardys is returning to TV for the first time since 2018 after a partnership with ITV was agreed to showcase their ‘Certainty’ campaign
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Product NewsDead Man’s Fingers sweetens things up with new raspberry rum cream liqueur
Now expanding into the cream liqueur category, Dead Man’s Fingers has launched its new raspberry rum version
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Product NewsSpar switches own label wine range to vegan
Spar is the first grocer in the UK to make its own label wine range vegan-friendly
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Product NewsJam Shed expands portfolio with Chilean Merlot
Jam Shed is introducing a new varietal, Chilean Merlot with the aim of bringing in younger wine drinkers as well as pleasing loyal Jam Shed customers.
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Product NewsBell’s Whisky unveils new look for Christmas
Diageo has announced a new look for Bell’s blended scotch whisky 70cl and 1L formats.
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Product NewsReal English Drinks Distillery launches cannabis-flavoured vodka
The new cannabis-flavoured vodka is part of a premium range of spirits