Italian drinks company Molinari has relaunched its Limoncello di Capri with new branding.
The lemon-flavoured liqueur has received a refresh of its bottle, packaging, and market position.
Originally produced as a post-meal digestif, this adaptable drink is now enjoying a renaissance with a variety of different serving suggestions and recipes.
Richard Glover, UK county director of Molinari, said: “The new brand for Limoncello di Capri reflects the quality and provenance of a liqueur which is synonymous with the sun-fueled, pleasure-filled Italian lifestyle. We’re delighted to bring it to market, alongside some recipe suggestions which will help lemon-lovers across the world to enjoy this versatile Italian drink.”
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