Stocklines: Powerade offers free iPods

By Kate Miller2009-10-31T00:00:00+00:00

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Coca-Cola has launched an on-pack competition for its Powerade brand, giving consumers the opportunity to win one of 50,000 iPod Shuffles.

The promotion is designed to help motivate the British public to start exercising and will last throughout November. It will be supported by a digital advertising and poster campaign.

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