JTI 360

Japan Tobacco International (JTI) UK has launched a new and improved independent retailer platform, JTI 360, replacing the company’s JTI Advance website.

The new platform, developed with the help of real retailers, offers a number of updated features and functions including an up-to-date news feed which keeps retailers abreast of the latest trends and developments. The site also promises the latest pricelists at the click of a button, as well as a brand new ‘360 Arcade’ enabling retailers to earn ‘points’ which can be redeemed for prizes within the site.

To celebrate its launch, JTI is giving retailers the chance to win one of 360 prizes, including three top prizes of holiday vouchers worth £3500 (includes £500 spending money). With a total of £35,000 in prizes up for grabs, retailers could also walk away with one of two £1,000 Currys vouchers or one of 200 £50 Amazon vouchers.

To enter the prize draws, retailers must sign up for the new platform before 10 June. In order to sign up for JTI 360, retailers will be visited by their designated Business Advisor (BA) who will distribute a personal invitation. To ensure invitation and entry to the prize draw, retailers should contact their BA as soon as possible.

Designed specifically for the independent trade, retailers can earn points for their continued engagement with the site, as well as by taking part in games and regular competitions. These points will be redeemable against a variety of prizes including vouchers, tech products, experiences or entries into additional competitions for larger rewards.

JTI UK marketing director Mark McGuinness said: “We’ve worked closely with retailers to understand how we can develop and enhance our digital offering. After a series of focus groups and one-on-one conversations with our retail partners, we’ve been able to evolve JTI Advance and deliver a fantastic new JTI 360 website, designed specifically for the independent trade.

“We really value our retailer partners and the relationships we have with them. Retailers are out there selling our products, so it is our duty to provide them with the tools they need to be successful, and we’re pleased to give something back via the new rewards system for their continued efforts and support.”

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