Convenience retailer One Stop is celebrating its 50th birthday with a nationwide campaign running in over 1,000 stores
Running until 13 October, the group will be celebrating the milestone in stores as well as online with deals, giveaways and more.
One Stop’s journey began in October 1975, from a market stall in Wolverhampton. Over the next five decades, the business has evolved into a multi-award-winning retail brand known for shaping the sector with leading technology innovation, franchise growth and community engagement.
“For five decades One Stop has delivered quality, convenience and value to our customers,” said managing director, Stephanie Wood.
“This milestone isn’t just about our past, it’s about the future of local retailing. Our colleagues, customers and franchisees are at the heart of our journey, and we’re looking forward to proudly celebrating with partners, colleagues and the communities we serve.”
The campaign in stores will include hanging signs, bunting and celebratory deals. There will also be exclusive promotions on leading brands, including Cadbury, Coca-Cola, McVitie’s and Pot Noodle.
There will be a dedicated landing page on the One Stop website directing visitors to its Birthday Balloon Bonanza, a game giving customers a chance to win an all-inclusive tropical holiday. Birthday deals and special retro recipes will also feature.
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