Bestway and Batleys have abolished credit card charges across all of the group’s trading platforms.
Retailers and other customers will no longer be charged for credit card transactions across its websites, mobile app or at its 60 Bestway and Batleys depots nationwide.
Younus Sheikh managing director of Bestway Wholesale said: “Retailers need to work off healthy margins in order to be successful and profitable. In many categories, they are coming under pressure from the multiples and discounters and although promotions and price marked packs help them compete, the margins on these are less that on standard packs or single sales.
“By wavering the charge for credit card sales not only are Bestway and Batleys helping customers manage their cash flow but we are also saving them up to 2% on the cost of goods.”
The move is the latest in a line of recent measures to try and help retailers boost their profitablity. It introduced a Price Pledge in March, which brought everyday low pricing on a number of essential lines. This was followed in April with the launch of The Great Rebate promotion offering a minimum rebate of 3% on category best-sellers.
“Bestway and Batleys have a reputation for offering customers the best value in the sector through low prices and excellent promotions,” Sheikh added.
”With competition becoming more fierce for our customers we want to ensure that we do everything we can to help them deliver organic and sustainable growth.”