Latest Product News – Page 502
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Product News
United Biscuits releases new Penguin bar
United Biscuits UK has released a new variant to the McVitie's Penguin range. McVitie's Penguin Caramel Wafer is now available in a nine-bar multipack. The product contains no hydrogenated vegetable oil, artificial colours or flavours. UB hopes that...
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Product NewsJacob's Creek shows its Regional Reserve
Jacob's Creek has released its new Regional Reserve range, with an increased focus on regional appellations. The six new wines cover three key wine regions: Barossa (shiraz and riesling); Coonawarra (cabernet sauvignon); and the Adelaide Hills...
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Product NewsIrn-Bru Sugar Free makes its name
Diet Irn-Bru has changed its name to Irn-Bru Sugar Free and is set to return to TV for the first time in five years. The name change will be accompanied by a packaging revamp and supported by a heavyweight marketing campaign to create...
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Product NewsHancocks gets smart with Piksy
Hancocks is offering retailers the chance to brighten things up with new launch, Piksy. The colourful sugar-coated confectionery from Hancocks comes in a card tube. The wholesaler claims that the products, which it concedes are "not unlike...
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Product NewsGreen Giant takes to the air
General Mills UK is to build on its Giant Tea Time theme launched last year with a four-week TV advertising campaign for Green Giant. The ads run throughout February and March and focus on the brand's 'Grow Up' campaign. The activity is part of a...
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Product NewsHipp Organic re-launches baby foods
Hipp Organic has re-launched its entire range of baby foods. Hipp hopes the range will emphasis the natural goodness of the products.
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Product NewsNew Covent Garden releases limited-edition heart-warmer
To coincide with National Heart Month in February, New Covent Garden Food has teamed up with the British Heart Foundation (BHF) to release a special 'Heart warming' variant as its latest limited-edition soup. With ingredients such as plum tomatoes,...
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Product NewsRowse Honey launches homemade ad campaign
Rowse Honey has launched a TV advertising campaign that has been written by, produced by and stars the company’s own staff. The TV ads will air during Dancing On Ice and Relocation, Relocation throughout February and March. The campaign is designed…
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Product NewsKit Kat fingers get 70% cocoa
Kit Kat Four Finger Dark now contains 70% cocoa. The reformulated bar has retained its Fairtrade status and will feature new matte-finish packaging. Kit Kat has also announced that it is partnering the International Cocoa Initiative to...
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Product NewsTropicana launches sunny campaign
Tropicana is launching a multi-million integrated marketing campaign which aims to brighten consumers' mornings every day and establish the juice brand as part of shoppers' daily ritual. The campaign, 'Tropicana: Your Daily Ray of Sunshine',...
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Product NewsSnack a Jacks releases air-popped snack
Snack a Jacks has released an air-popped snack designed for later in the day consumption. Crunchy Curls is available in two flavours: sweet chilli kick and cheeky chutney. Snack a Jacks is to focus on the afternoon and evening snacking occasions and...
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Product NewsGillette innovates withFusion ProGlide
Gillette hopes to convert shavers into gliders with its latest shaving product, Gillette Fusion ProGlide.
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Product NewsTropicana launches new flavours
Tropicana is expanding its Orange Creations range with two new flavours, orange & pineapple and orange & raspberry...
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Product NewsRetailers warned over illicit tobacco
The consequences of straying from legitimate supply routes were brought into sharp focus for a number of retailers last month, as Trading Standards teams and HM Revenue and Customs continued their assault on the black market tobacco trade.
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Product NewsAllied Bakeries launches seeded loaves
Allied Bakeries has launched a range of seeded loaves under its Kingsmill brand. Available in Secretly Seeded, Lightly Seeded and Really Seeded, it is hoped the range will capitalise on the 7.1% growth of the market in the past year (Nielsen Total...
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Product NewsHeinz releases infant food range
Heinz has released its Taste of Home infant foods range. Available in plastic pots with resealable lids, the range is split into three age groups: 4+ months; 7+ months; and 10+ months. Flavours include Sunday chicken dinner, herby tomato &...
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Product NewsGeneral Mills triples marketing support for Betty Crocker
There's no chance of pancake sales falling flat this year as General Mills is tripling its marketing support for Betty Crocker. The brand's baking mix ad will hit TV screens on February 19 and run for 18 days. Products will also feature '30p-off...
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Product NewsMars launches Snickers Maximus bar
Mars is launching a limited-edition Snickers Maximus bar. It comprises nuts and caramel without the traditional nougat. The launch will be supported by a £1.5m TV and radio campaign, part of a total £5m media spend on the Snickers brand throughout...
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Product NewsNestle unveils chocolate sharing bags
The trend for chocolate sharing bags is showing no sign of slowing down and Nestlé is urging retailers to take full advantage with three new additions to its range: Milkybar Giant Buttons, Rolo and Smarties. The entire sharing range is undergoing a...
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Product NewsHovis airs £3m ad campaign
Hovis has launched a £3m TV ad campaign for its Wholemeal range. Fronted by brand ambassador Olympic cyclist Victoria Pendleton, the campaign airs throughout January and February, encouraging more women to eat wholemeal bread for breakfast. It also...