Kettle Chips is aiming to give consumers a taste of summer with the launch of a limited edition variant – Mediterranean Olive & Feta.
Designed to complement eating occasions such as barbecues, picnics and garden gatherings, the Mediterranean flavour is made in the same way as the rest of the Kettle range using 100% real ingredients.
Available to c-stores and independents via Hider and D&D Snack Foods, the limited edition variant comes in 135g sharing bags (rrp £1.99 each).
Kettle’s development chef, Phil Hovey, commented: “For our 2019 summer limited edition I have taken inspiration from the Mediterranean. Greek feta provides an intense creamy richness that I have partnered with the big character of olives. A touch of citrus and a pinch of herbs really bring this combo to life. A real taste of summer sun.’
Kettle Chips senior brand manager, Kizzy Beckett, added: “At Kettle, we’re always looking for new ways to transport consumers with exciting flavour experiences – and where better to be transported than the sun-drenched Mediterranean? Through our delicious, 100% real food seasoning, we hope to give every consumer a taste of the sun this summer, despite our unreliable British weather.”