Barcode 2021 Group photo0002 resized

GroceryAid has revealed Bastille, Steps and Tinie Tempah will be headlining its Barcode music festival this year.

Guests will be also able to enjoy a raft of street food, bars, activations and entertainment at the event, which is exclusively held for people working in the grocery industry. 

It is taking place on Thursday 7 July at Magazine London. Over 4,500 grocery colleagues and 70 fmcg sponsors are expected to attend. 

Mars Wrigley Confectionery is sponsoring the main Skittles stage this year where the main headliners will be performing.

Barcode still has sponsorship opportunities available for brands who want to sponsor the second stage, activate their brand or launch a new range in front of key trade customers.

This year, Barcode Festival is aiming to raise more than £900,000, which will go towards supporting grocery colleagues in need of emotional, practical and financial support. 

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