British American Tobacco’s has unveiled the latest incarnation of its vaping products range – a new Pod Mod product called the Vype ePen 3.

The closed-system product, with simple click in and out pods, delivers a “smoother and more satisfying experience,” while its powerful 650mAh battery delivers an intense flavour.

The compact Vype ePen 3 also features a “soft touch metallic finish” and is available in a range of colours including red, black, blue, silver, white and gold.

The Vype ePen 3 pods and eLiquids range come in four nicotine levels (0mg/ml, 6mg/ml, 12mg/ml, 18mg/ml) and seven flavours.

BAT general manager Gemma Webb said: “ePen 3 is our best vape ever and has been five years in the making.

“Internal tests show ePen 3 provides a superior vaping experience versus other Pod Mods, recognised by the positive reviews we have received from smokers and vapers alike.

“The rich vapour and intense flavour delivery sets this device apart and provides a truly satisfying experience that offers a real alternative to smoking while being a great lifestyle fit for vapers seeking a fashionable, & easy-to-use device.

“The wide choice of colours, flavours and nicotine strengths mean there is something for every vaper or smoker.”

The full Vype ePen 3 device range is available to purchase now at most major retailers at an rrp of £19.99.