Latest Soft Drinks News – Page 17
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Product NewsBoost Drinks debuts new look
The revised pack designs hope to redefine the consumer experience in a bid to offer high cash margins for trade partners
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Product NewsInnocent Drinks launches playful advertisement
This is the smoothie brand’s first major advertising campaign in over 18 months
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Product NewsTango debuts ice blast flavours in RTD format
The launch of Tango Blast will be exclusively available to the convenience channel from 22 April 2024
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Product NewsYazoo reveals £6m marketing campaign
Yazoo has launched its biggest ever ATL investment in a £6m marketing campaign
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Product NewsLucozade portfolio united under masterbrand platform
Billed as the biggest relaunch in brand history, the masterbrand platform encompasses TV advertising, social, in-store activation, consumer sampling and more under “Bring the Energy” messaging
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Product NewsDiet Coke unveils two adverts
It come as part of the brand’s 2024 ‘Love What You Love, By You’ campaign
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Product NewsSlush Puppie Fizzie goes green with new apple flavour
The new flavour is available in £1 PMP 500ml bottle and RRP £1.50 2L bottle
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Product NewsVimto launches ‘Love the taste or your money back’ on-pack promotion
The promotion will be running until the end of June
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Product NewsLevi Roots reveals new energy drinks
Also new for 2024, the brands leading flavour ‘Caribbean Crush’ is now available in 330ml can format
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Product NewsRubicon unveils new summer brand campaign
Rubicon has launched a major new campaign to help make it ‘the brand of summer’
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Product NewsIrn-Bru to kick off football giveaway promotion
Irn-Bru is to launch football-themed promotional packs giving shoppers the chance to win branded supporters’ toolkits throughout the summer tournament
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Product NewsFhirst gets zesty with new lemon lime flavour
The new variant has been designed to “maximise summer sales opportunities”
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Products In DepthFive things you need to know about Carbonated Soft Drinks
How c-store retailers are adding fizz to their soft drinks sales this summer
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Product NewsCoca-Cola to give away hundreds of sporting and music tickets
The ‘Endless Summer’ on-pack promotion is running until 19 May 2024
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Product NewsHancocks reveals healthier range of snacks, drinks and sweets
The confectionery wholesaler has unveiled a better-for-you proposition called Healthier at Hancocks
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Product NewsMars and Galaxy launch iced coffees
The launch hopes to cater for the growing popularity of coffee and chocolate flavoured drinks
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Product NewsHighland Spring dives into fruity waters
Highland Spring has entered the flavoured still water category with the introduction of three new flavours - strawberry, apple & blackcurrant and lemon & lime
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Product NewsRubicon RAW celebrates continued partnership with Boardmasters festival
Rubicon RAW is celebrating its third year as the exclusive energy partner of Boardmasters, with the launch of a new on-pack promotion and biggest-ever support plan
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Product NewsBZZD Energy unleashes pink lemonade flavour
It is the second flavour to join the brand’s portfolio of energy tonic waters
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Product NewsEnergy drink Sneak to join World of Sweets
The brand is working with World of Sweets to expand its audience reach