Soft drink maker AG Barr is offering independent retailers the chance to win up to £20k to transform their store.
Launching on 24 August, the trade-exclusive promotion brings together qualifying products from across AG Barr’s portfolio, including Irn-Bru, Rubicon, Raw and Boost, “demonstrating the company’s position as a one-stop shop for retailers’ soft drinks needs,” it said.
The winning retailer will work with AG Barr’s specialist enhancement team to agree how the investment can best improve their business. Retailers can come up with any idea that would work for their store, from options including new chillers, an EPOS or CCTV system, shopfront signage, exterior lighting or even new flooring.
Steven Simpson, business unit director at AG Barr, said: “Independent retailers are at the heart of our business, and we want to give something genuinely valuable back to the channel.
“With leading brands spanning carbonates, energy, sports drinks, juice drinks and functional and flavoured waters, AG Barr can help retailers meet a wide range of shopper needs. This promotion gives them another compelling reason to stock up across our portfolio with the chance to secure a potentially game-changing investment for their store.”
To enter, registered trade customers just purchase five cases of qualifying AG Barr products in a single transaction from a participating UK wholesaler, either in depot or online and retain an itemised receipt or invoice.
Qualifying products include various packs of Irn-Bru, Boost Energy, Rubicon, and Raw.
Retailers can then scan the QR code on promotional materials, text BARR to 88802, or visit www.winwithagbarr.com to complete the entry form and upload their proof of purchase.
The promotion runs until 31 October 2026.
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