
National Lottery operator, Allwyn, has partnered with instant commerce firm, Gopuff, to bring the game right to players’ doorsteps.
The launch enables customers in 16 major cities across England and Wales to have Scratchcards delivered to their doors in as fast as 15 minutes, alongside thousands of the more usual everyday essentials.
Allwyn says it has worked with Gopuff to design a responsible, bespoke and scalable solution for delivering National Lottery Scratchcards.
Designed with consumer protection at its core, the partnership reflects Allwyn and Gopuff’s shared commitment to delivering innovation responsibly. ID-checking is required for all Scratchcard purchases and they’re also subject to Allwyn’s 10-Scratchcard per transaction limit, introduced in 2024.

Allwyn’s retail revenue and customer director, Alison Acquaye-Acford, said: “We’re always looking at ways to respond to the ever-evolving retail environment and the changing ways people are buying grocery products – with ease and convenience being key factors. Through this new partnership we’re doing just that.
“We’re making it even easier for existing players to get the games they want to play quickly and safely. But we’re also looking to make the most of Gopuff’s presence in cities, reaching new customers already shopping through the platform.”
You can now secure your tickets to the Convenience Awards 2026!
Join us on 11 March in Liverpool to celebrate the entire convenience community.
See this year’s finalists and book your seat here.



















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