Britvic
Britvic is an international soft drinks business rich in history and heritage. Founded in England in the 1930s, it has grown into a global organisation with 37 much-loved brands sold in over 100 countries.
The company combines its own leading brand portfolio including Fruit Shoot, Robinsons, Tango, J2O, London Essence, Teisseire and MiWadi with PepsiCo brands such as Pepsi, 7UP and Lipton Ice Tea which Britvic produces and sells in Great Britain and Ireland under exclusive PepsiCo agreements.
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Boost your cola sales this spring
As cola is the number one segment within the soft drinks category¹, it is crucial that convenience retailers have the right range in-store and stay on top of growing trends to ensure they have the most appropriate formats to offer their shoppers, says Britvic
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Strike a healthy balance with Britvic
No- and low-sugar drinks are growing faster than regular soft drinks, and adding more value to the category. Give more space to brands such as Pepsi Max and Robinsons Refresh’d to help drive sales. Watch Britvic’s latest video for more top tips…
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Britvic launches ‘Refreshing Retail’ partnership programme to support retailers
In 2020, leading soft drinks provider – Britvic – will be partnering with a selection of convenience retailers from across the UK, to implement actionable insights to drive winning soft drinks sales.