Britvic
Britvic is an international soft drinks business rich in history and heritage. Founded in England in the 1930s, it has grown into a global organisation with 39 much-loved brands sold in over 100 countries.
The company combines its own leading brand portfolio including Fruit Shoot, Robinsons, Tango, J2O, London Essence, Teisseire, Plenish, Jimmy’s Iced Coffee and MiWadi with PepsiCo brands such as Pepsi, 7UP and Lipton Ice Tea which Britvic produces and sells in Great Britain and Ireland under exclusive PepsiCo agreements.
Britvic is the largest supplier of branded still soft drinks in Great Britain and the number two supplier of branded carbonated soft drinks in Great Britain. Britvic is an industry leader in the island of Ireland with brands such as MiWadi and Ballygowan, in France with brands such as Teisseire, Pressade and Moulin de Valdonne and in its growth market, Brazil, with Maguary, Bela Ischia and Dafruta. Britvic is growing its reach into other territories through franchising, export and licensing.
Britvic is listed on the London Stock Exchange under the code BVIC and is a constituent of the FTSE 250 index.
Find out more at Britvic.com
Promotional FeatureWhy brand support is key to optimising retailers’ soft drinks offering
Discover how to optimise your cola range and merchandising to maximise sales with exclusive advice from Britvic.
AdvertorialHow to maximise your RTD tea sales with Lipton
As iced tea becomes increasingly popular in the UK, Lipton’s ready-to-drink offer is driving category value, so how can retailers best capitalise on the sector?
Promotional FeatureBoost your cola sales this spring
As cola is the number one segment within the soft drinks category¹, it is crucial that convenience retailers have the right range in-store and stay on top of growing trends to ensure they have the most appropriate formats to offer their shoppers, says Britvic
Promotional FeatureStrike a healthy balance with Britvic
No- and low-sugar drinks are growing faster than regular soft drinks, and adding more value to the category. Give more space to brands such as Pepsi Max and Robinsons Refresh’d to help drive sales. Watch Britvic’s latest video for more top tips…
Promotional FeatureBritvic launches ‘Refreshing Retail’ partnership programme to support retailers
In 2020, leading soft drinks provider – Britvic – will be partnering with a selection of convenience retailers from across the UK, to implement actionable insights to drive winning soft drinks sales.