Imperial Tobacco has added to its JPS portfolio with the launch of JPS Just Additive Free cigarettes.

Available from 21 April in packs of King Size 19s cigarettes, JPS Just Additive Free will be positioned within the economy price sector with an rrp of £6.55.

JPS Just Additive Free cigarettes will initially be available within selected areas of the South East of England where there is a high propensity for additive free tobacco products.

The cigarettes feature an American blend which combines the three main tobacco variants: Virginia, burley and oriental.