Original PNG-Lipton Brand Image_3000x3000 Peach Can

Lipton is giving one lucky retailer the chance to enjoy a year-long supply of stock and a branded store takeover through its 

A randomly selected winner will not only receive a year’s worth of stock but also POS, decorations and merchandise for their store.

The winner will also win their very own Lipton prize wheel which consumers can spin with every purchase of Lipton, providing the opportunity to win prizes ranging from product to merchandise.

To build momentum behind the newly launched single-serve 330ml can format, Lipton plans to help retailers engage with their community during the busy summer period.

To enter the competition, retailers simply need to log in or sign up for Britvic’s At Your Convenience platform and fill out the short form before the deadline on 28 June 2024 at 5pm.

With Lipton Iced Tea growing year on year, the brand is the leading ready-to-drink tea segment and is already outperforming the total soft drinks category, as reported by Neilsen.

“Retailers can cater to the demand for ready-to-drink tea with Lipton, offering shoppers a tasty alternative to traditional soft and carbonated drinks,” explained Britvic.

Ben Parker retail commercial director at Britvic said: “At Britvic, we’re keen to support our retail partners. With Lipton we can do just that, particularly during the summer months which is a key moment for Iced Tea and Lipton’s range of flavours and formats. Following the launch of our 330ml can earlier this year, we’re able to expand the consumption occasions of Lipton even further. 

“We know retailers sit at the heart of their communities and love to think of new ways to engage with their customers. The Summer Spin to Win competition does just that, giving one lucky retailer the chance to transform their store as well as the tools to interact with their customers on behalf of the Lipton brand.”

To celebrate the ’Summer Spin to Win’ competition, Lipton will also be hosting an in-depot activation on 12 June at Bestway Park Royal, London,

Retailers can get their hands on free Lipton products and spin the Lipton prize wheel.