Cadbury Dairy Milk_1

Mondelez International is covering Cadbury Dairy Milk packs with compliments to encourage shoppers to “spread a little kindness” by gifting its limited edition bars to their friends and family. Quotes include “Perfect just the way you are” and “You’re all kinds of amazing”.The limited edition bars have an rrp of £4.23 and are available until the end of September.

Nancy Moore, brand manager for Cadbury Gifting said: “The last year and a half has a taken a huge toll on the nation’s self-confidence but, we know a simple compliment can go a long way to lift someone’s mood. These bars have been created to encourage thoughtful gestures to those you value most, and we hope these new bars will inspire friends and families to share words of kindness with one another, and what better way to do this than with a bar of the nation’s favourite chocolate.”