Pepsico has introduced a new range of Walkers premium snacks.
The Market Deli range will be available from 23 June in eight flavours across crisp, pitta and tortilla formats. The crisps range includes Cornish mature Cheddar; Wiltshire cured ham; mature Cheddar & farmhouse chutney; balsamic vinegar of Modena; and flame-grilled Spanish chorizo with roasted onion.
The tortilla range is made up of Anglesey sea salt with cracked black pepper, and roasted red chilli with Mediterranean sundried tomato, while the pitta range includes roasted garlic with Mediterranean herbs and roasted red pepper with English tomato.
All varieties come in 165g sharing bags (rrp £2.39), with selected crisp flavours available in 40g single bags (rrp 83p).
The range will be supported by a TV and marketing campaign throughout the rest of 2014.
The company believes Walkers Market Deli meets consumer demand for deli snacks with an authentic taste.