Doritos is to launch a new on-pack promotion across its Dippers range, offering shoppers the chance to win a grand prize of £20,000.
The Doritos Dippers promotion kicks off on 9 August and will end 17 October 2021. It will be supported by a digital, social and influencer campaign, running across the same period. There is also an additional opportunity for consumers to win £200 every day.
Doritos Marketing Director at PepsiCo Juliana Macedo said: “Our Doritos Dippers range offers a variety of snacking options – from the standard dipping tortilla chip to the perfect base for a night in nacho table with friends or family! With slightly lighter flavours than our standard range, they are perfect to complement dips and nachos with a hint of great flavour (and they can also be enjoyed on their own as a snack). The #nachoyourway promotion aims to raise awareness of this great versatility and inspire the nation to have fun, get creative and show us their most elaborate and delicious creations with Doritos Dippers.”