All Product News articles – Page 500
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Product NewsButterkist launches TV campaign
Butterkist is returning to TV screens for an advertising campaign that will run until the end of March. The advertisements will feature the brand's latest gourmet variants, Butterkist Toffee Popcorn coated with thick milk chocolate and Cinema Sweet....
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Product NewsPudding-themed Mr Kipling cakes launched
Premier Foods has released a range of Mr Kipling cakes that pay tribute to great British puddings. Part of Mr Kipling's Inspirations range, the selection includes Spotted Dick Slices, Trifle Bakewells and Rhubarb & Custard pies. The patriotic...
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Product NewsCravendale launches Milk Matters TV campaign
Cravendale has waved goodbye to the pirate, cow and cyclist characters used in its past advertising and is looking to cats instead to boost sales in its latest campaign. The Cravendale adverts, on TV now, feature a world in which cats can read, sew...
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Product NewsKellogg's launches Special K Clusters cereal
Kellogg's has launched a new Special K Clusters breakfast cereal specifically designed for the independent trade. Kellogg's says the new variant offers a different breakfast taste and texture, offering those who don't like flake cereals an...
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Product NewsStoats revamps Oat Crunch cereal range
Stoats has revamped its range of Oat Crunch cereals and introduced a new Original variety that is free from nuts and fruit. The new variant contains Scottish oats with pumpkin, sunflower and sesame seeds and will complement the existing fruit and...
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Product NewsFruit Pastilles chew challenged reprised
Nestlé's Rowntrees brand is reprising its Fruit Pastilles Chew Challenge as part of a £4m media campaign. A TV ad showing a young man attempting to put a pastille in his mouth without chewing it will air from March 12. Nestlé will also be supporting...
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Product NewsNatural Confectionery Company in package redesign
The Natural Confectionery Company is taking a walk on the wild side with a packaging redesign, which features a range of animal characters including snakes, sharks and monkeys. The firm will will be investing £3.5m in above-the-line marketing for...
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Product NewsQuality Street offers Mother's Day Treats
Quality Street will be celebrating Mother's Day with a 'Quality Treats' 400g carton and on-pack promotion...
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Product NewsMission Foods extends deli wrap range
Mission Foods is extending its deli wraps range with the introduction of Wheat & White Mini Wraps. Designed to attract new customers to the market, the Mini Wraps cater for those who want a smaller snack without losing flavour. Mission Foods is...
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Product NewsDry Like Me launches toilet training pads
Children’s toilet training pad Dry Like Me makes it possible for parents and carers to continue toilet training after nappies using children’s own pants.
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Product NewsLucozade launches three new flavours
The Lucozade brand is launching new flavours to its Energy, Sport Lite and Sport categories. Cherry flavour Sport is hoping to build on the success of Lucozade Energy Cherry launched in 2010, while Lucozade Energy blackcurrant will be launched next...
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Product NewsPremier Foods launches McDougalls Pancake Mix
With the Pancake Day occasion getting bigger each year Premier Foods will be hoping to flip up sales for retailers on March 8 with the launch of McDougalls Pancake Mix. The mix is available in two sizes 128g which makes eight pancakes and 500g...
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Product NewsGolden Wonder re-enters UK snack market
Golden Wonder is set to re-enter the UK snack market with a range that covers a variety of pack sizes and price points. The crisp brand will release products from the Tayto Group portfolio such as Tangy Toms and Spicy Bikers, and market them under...
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Product NewsFairtrade: Share the load
Fairtrade has the potential to make c-stores money, but you need to work hard to promote it.
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Product NewsWerther's Original launches 100g packaging format
Werther's Original is backing the impulse sector with an exclusive 100g packaging format for the top three sellers in its chocolate range. The hanging bags, which are available in cases of eight, are designed to make the brand more appealing to...
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Product NewsFerrero to invest £14m in Kinder Kids
Ferrero has pledged to invest £14m into its Kinder Kids portfolio during 2011, £4m of which is being pumped into advertising Kinder Surprise. Kinder eggs, which are already a top Easter seller, are expected to see an even bigger sales boost thanks...
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Product NewsWrigley's launches extends 5 gum range
New flavour flood has joined Wrigley's premium 5 gum range. It replaces 5 electro and joins peppermint 5 cobalt and tropical 5 pulse. The company is also redesigning 5's packaging. It retains the embossed black gloss look, but makes it clear the...
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Product NewsCCE extends pricemarking activity
Coca-Cola Enterprises is extending its pricemarking activity to lines such as Oasis Summer Fruits (99p for 500ml), 2ltr Schweppes Lemonade (£1.49) and all 500ml cans of Relentless (£1.59). The company is also marking 330ml cans of Fanta, Sprite, Dr...
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Product NewsUnilever launches new TV ads for PG Tips
Unilever has launched a new wave of TV advertising for PG Tips that highlights the emotional benefits of drinking tea. Featuring Monkey and Al as they arrive home after a long day, the commercial shows them relaxing with a cup of tea. The 'Coming...
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Product NewsAllied Bakeries announces on-pack promotion for Allinson bread
Allied Bakeries has announced an on-pack promotion for its Allinson bread range. Running from February to April, the offer will promote its new partnership with nature-friendly farming scheme Conservation Grade, by offering consumers the opportunity...