Latest Alcohol News – Page 86
-
Product News
A pear of Absolut Naturals
Pernod Ricard UK has introduced an Absolut Vodka Original and Absolut pears miniature pack to its Naturals range.
-
Product News
Kopparberg ventures into alcoholic ginger beer
Cider of Sweden has introduced Frank's Alcoholic Ginger Beer, its first venture beyond the Kopparberg Cider range.
-
Product News
Amber laughter from Foster's
Heineken UK is to use humour to engage with drinkers and build on Foster's position as the UK's no 2 beer.
-
Product News
Courvoisier's Daily tipple
Maxxium UK has invested in a year-long sponsorship of More 4's The Daily Show to raise the profile of Courvoisier as a mixable spirit.
-
Product News
World cup shootout in the beer aisles
Massive price discounting on alcoholic drinks by the big four supermarkets threatens to dampen independents' expectations of increased sales during the World Cup tournament next month
-
Product News
Whisky a go-go
Whyte & Mackay has introduced its first ever whisky and cola pre-mixed spirit in a can.
-
Product News
Savanna set of South Africa's spotlight
Savanna, the South African cider produced by Distell, is looking for a foothold in convenience with a four-pack of 330ml bottles.
-
Product News
John Smith's gets Kay back on pack
Actor and comedian Peter Kay is back as the face of John Smith's, reuniting the successful partnership of the No Nonsense TV ad campaign from 2002-2005.
-
Product News
Budweiser makes its World Cup predictions
Budweiser, the Official Beer of the FIFA World Cup, has unveiled what it is calling its largest ever on-pack promotion, Predict & Win.
-
Product News
Jack Daniel's sounds iconic
Jack Daniel's is enlisting the help of top music artists to recreate some of the most iconic tracks and albums from recent eras.
-
Product News
Mix and win with the new generation of pre-mixed spirits
C-Store’s alcohol category project kicks off with a guide to the fast-growing pre-mix spirits category
-
Features and analysis
Election issues: Alcohol
Alcohol's role in health issues and anti-social behaviour puts it high on every political party's list of targets for reform, and its media profile will make booze a key battleground both in the election run-up and the first years of a new administration.
-
Product News
Whyte & Mackay introduces 35cl format
Whyte & Mackay introduced three new 35cl packs at the Convenience Retailing Show last month.
-
Product News
Gaymers adds fruit
Gaymer fruit cider has been launched to add to Gaymers original and Gaymers pear ciders.
-
Product News
Scrumpy Jack takes to the fields
Scrumpy Jack is kickstarting the all-important spring trading period for cider with a national campaign offering consumers the chance to escape to the English countryside.
-
Product News
Smirnoff takes flavours outdoors
To add to the additional £2.15m marketing spend for Smirnoff Lime and Smirnoff Green Apple, a round of outdoor advertising has been launched for April.
-
Product News
Pimms in the hot seat
This month Diageo GB is launching an integrated campaign for the number-one selling summer spirit brand, Pimm's No 1.
-
Product News
Lift your licensed sales
Georgina Wild of HIM addresses the key priorities for beers, wines and spirits shoppers
-
Features and analysis
Make 2010 your year of good cheer
Convenience Store is launching a major category initiative to help you make the most of your alcohol fixtures. Here’s what you can expect