Latest Alcohol News – Page 12
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Product NewsHeineken UK unveils spooky POS material to maximise seasonal opportunity
Retailers can also enter a competition via the microsite to be in with a chance of winning a Halloween-themed uniform for their staff
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Features and analysisCircana category analysis: Wine
The latest analysis from Circana examines the wine category in convenience in terms of value sales and market share
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Product NewsCaptain Morgan and Pepsi Max spice up ARTD category
The new beverage is launcing in various formats including a 330ml can with an RRP of £2.59
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Product NewsWKD deploys Gen Z slang in latest campaign
WKD is to benefit from a bold major new ad campaign this autumn
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Features and analysisCo-op to boost brand development and growth for smaller suppliers
Co-op has revealed changes to its Apiary programme to enable it to work with even more smaller-scale suppliers
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Product NewsAbsolut goes pop with Warhol-inspired exhibition
Absolute Vodka to showcase artists at London’s Saatchi Gallery
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Product NewsSmirnoff Ice celebrates 25 years with new single-can format and refreshed pack design
It comes as part of a significant brand investment
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Product NewsBrewdog and Spar collaborate for Sprucy Lucy beer
Brewdog to team up with Spar for exclusive, piney pale ale
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Promotional VideoHow I grew my no- and low-alcohol beer sales by 45%
Find out what top tips one leading retailer implemented in his store to boost sales by of his no & low-alcohol offer by 45% after just one month.
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Product NewsStaropramen 0.0% and Drinkaware to promote drinking check at T20 Blast finals
Staropramen 0.0% has partnered with Drinkaware to promote its online Drinking Check
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Product NewsFunkin Cocktails reveals packaging refresh for Double Shot range
The redesign aims to enhance appeal with consumers and further tap into the growing demand for RTD cocktails
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Features and analysisFSA issues withdrawal alert on counterfeit Glen’s Vodka
The Food Standards Agency has highlighted the production and distribution of counterfeit vodka labelled as Glen’s
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Product NewsWKD reduces RRP for 700ml PMP bottles
The PMP will change from £3.79 to £3.29, representing a decrease of over 13%
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Features and analysisGen Z most engaged with sporting adverts, new study shows
New Clear channel study reveals 18-24-year-olds are more likely to notice ads at sporting events than older generations
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Product NewsStaropramen partners with Paramount+ to offer a 30-day subscription to the streaming service
The beer brand is also offering consumers the chance to win one of 50 Everdure pizza ovens
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Product NewsPremium vodka brand Jatt Life adds vanilla bean flavour
Ultra-premium vodka brand, Jatt Life, has launched a vanilla bean variety
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Features and analysisScottish Government and SGF publish guide to upcoming alcohol price changes
The Scottish Government and Scottish Grocers’ Federation have published a guide to new minimum unit pricing
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Product NewsWhite Claw set to make tidal waves with new vodka launching in the UK
Launching in September in four flavours
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Features and analysisAu Vodka replaces stock after Tenby store shoplifting video goes viral
Sales director Tom Smith gifted RTD vodka cans and an oversized gold-coloured bottle of vodka to store owners Vince and Fiona Malone