Bacardi Superior is launching price marked packs (pmps) across its full range exclusively in the convenience channel.
Carlsberg UK (CUK) is looking to help drive beer sales in the convenience sector with a range of branded chillers through chiller supplier Husky.
Foster’s Gold, a premium version of the UK’s number one standard lager brand, is to be launched on July 18.
The firm is also revamping its Poppets, Fox’s Glacier and Barratt Liquorice ranges.
The launch is set to capitalise on the drink’s popularity in cafes.
Consumers can win prizes up to £100
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