A run of just 4,000 cans of a new Scottish elderflower gin spritz is being released worldwide as ready-to-drink (RTD) cocktails continue to “buck a challenging drinks market,” supplier Darnley’s Gin has said.
Darnley’s Elderflower Gin Spritz will launch tomorrow (30 July), giving drinkers a “lighter, botanical serve created for summer gatherings, picnics and relaxed outdoor entertaining,” it added.
The 250ml canned spritz is the first RTD from Darnley’s Gin, part of independent, family-owned Wemyss Family Spirits in East Fife.
William Wemyss, co-founder of Wemyss Family Spirits, said: “People are becoming much more intentional about what they drink. They want quality and flavour, but they also want serves that fit naturally into the moment rather than turning every occasion into a production.
“A spritz does exactly that. This is light, crisp and easy to serve, but it still carries the botanical character and provenance people expect from our gin.”
Retailers have pointed to a growing appetite for the RTD format and its flavours. Tesco reported in December 2025 that RTD cocktails were the fastest-growing area of the UK drinks market, with demand up 20% over two years, while Ocado recorded a 107% year-on-year increase in elderflower liqueur sales in 2025.
The new spritz brings those trends together in a premium canned serve made with all-natural ingredients and Darnley’s Original Gin, a Scottish small-batch gin produced by the Wemyss family.
William added: “Elderflower is not a flavour we picked because it happens to be having a moment. It has been part of Darnley’s story from the beginning and grows around the place that inspired our Original Gin.”
Darnley’s said it’s positioning the new release for drinkers aged 28 to 45 looking for premium, convenient serves and increasingly choosing drinks around occasion, flavour and lifestyle.
Each can has a 12-month best-before shelf life and will be sold primarily as a pack of 12 at £42, or £3.50 per can. The release will be available worldwide through Darnley’s usual sales channels while stocks last.
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