Grenade has relaunched its protein shakes range consisting of five flavours: Chocolate Fudge Brownie, Chocolate Salted Caramel, Cookies & Cream, Strawberries & Cream, and White Chocolate.
The reformulated shakes are set to “drive incremental sales for retailers”, especially when stocked alongside the brand’s protein bars, it said.
Each 330ml bottle (RRP: £2.75) contains over 25g of protein and is low in fat. The shakes are made with “natural flavours and colours” and are suitable for vegetarians, plus non-HFSS, added the brand.
They “provide a healthier alternative to the milkshakes widely available in retailers’ ranges,” said Grenade.
“We’re delighted to be bringing Grenade’s range of high protein low sugar shakes back to UK consumers. At Grenade, we’re dedicated to offering consumers nutritious, flavour-focussed protein products that can be enjoyed at any time, anywhere, whether that’s as a mid-day treat or a workout recovery,” said Tom Murphy, chief executive at Grenade UK.
Retailers can access a suite of POS, including fridge and floor stickers, branded chiller trays, shelf talkers and wobblers.
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