Fish ‘n’ Chips make a return after a decade

1980s snack Fish ‘n’ Chips has been relaunched by Burton’s Biscuit Company.

It has been more than a decade since the last pack was produced. It is available in a five-bag snack pack (rrp £1.59), sharesize bag (rrp £1.39) and a grab bag (rrp 49p).

The savoury snack brand topped a poll in The Sun newspaper for the retro snack readers most wanted to see back on shelf.

Burton’s chief marketing officer Stuart Wilson said: “The Burton’s Fish ‘n’ Chips baked snack is back by popular demand. Consumers love the eye-watering, salt and vinegar flavour hit and still remember it decades after they first enjoyed it. Such an iconic brand will be a talking point in the £500 million savoury biscuit category, not just with the millions of consumers who remember it from years ago but also with younger people looking for a distinctive twist on a classic British favourite.”