Ferrero UK has revamped its convenience retailing facing website - Your Perfect Store. The new and improved hub will be even more accessible than before, with easier navigation and information to digest, claims the firm. The shake-up comes as retailers become increasingly time-poor and revert towards digital channels for support in running their stores.
Levi Boorer, customer development director at Ferrero UK & Ireland, said: “We know that Your Perfect Store is already a well-known and established platform amongst retailers, but we want to improve it further by placing a greater focus on up-to-date information, must-stock products, planograms and regular exclusive offers and direct communication. We appreciate that hard-working retailers are becoming increasingly busy, particularly since the surge in shoppers visiting convenience stores following the pandemic and we want them to feel reassured by the round the clock support provided on our website.”
To celebrate the relaunch of Your Perfect Store, Ferrero is giving five lucky retailers the chance to win a bundle of stock from the leading Ferrero brands including Kinder Cards, Ferrero Rocher Tablets and Thorntons Pearls. For a chance to win, retailers can sign up to the Your Perfect Store newsletter to be automatically entered into the giveaway. Retailers can visit the Your Perfect Store website for further information and the full terms and conditions.