All Pernod Ricard articles – Page 2
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Features and analysis
Product Showcase: Spirits for Father's Day
We take a look at some of the latest spirit launches that may catch consumers’ imagination in the run up to Father’s Day
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Product News
Absolut Passionfruit Martini available in RTD format
Absolut has launched its Passionfruit Martini in a “bar quality” ready-to-drink (RTD) format
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Product News
Campo Viejo’s Decanta La Vida campaign unveiled
Campo Viejo has returned to screens with its ‘Decanta La Vida’ campaign
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Product News
Absolut refreshes bottle design and range
Absolut has revealed its new bottle design and remixed flavoured range
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Product News
Absolut launches new limited-edition bottle
The limited-edition bottle will be available from the end of February
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Products In Depth
Eight things you need to know about Christmas Alcohol
Consumers are ready to have a very merry Christmas following last year’s restrictions
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Product News
Campo Viejo introduces eco-friendly packaging
The Spanish wine brand re-designs its bottles and labels in a bid to be more sustainable.
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Product News
Pernod Ricard debuts Jameson Orange into the convenience channel
Jameson Orange will be available in Booker and Costco from mid-August.
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Product News
New 'Funshine' campaign launched for Malibu
Pernod Ricard has launched a new global media campaign for Malibu.
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Product News
Malibu launches new watermelon-flavoured range
Malibu Watermelon and Watermelon Lemonade have been launched in time for the summer.
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Product News
Pernod Ricard launches Rutas de Cafayate Malbec into impulse channel
Pernod Ricard UK is launching its new Argentinian wine brand Rutas de Cafayate into the impulse channel.
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Product News
New bottle design and lower ABV for Kahlúa
Kahlúa has launched a new bottle design featuring stronger coffee cues and a new brand image.
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Product News
Beefeater ready to drink range launched into convenience channel
Pernod Ricard UK has unveiled a new range of ready-to-drink (RTD) cans for its Beefeater brand.
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Product News
Absolut Watermelon launched by Pernod Ricard
Pernod Ricard has launched a new watermelon variant to the Absolut range.
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Product News
Havana Club Cuban Spiced unveiled by Pernod Ricard
Havana Club is introducing its first spiced variant exclusively to the UK.
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Product News
Peach & Raspberry added to Beefeater range
Beefeater is introducing a new Peach & Raspberry variant to its range.
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Product News
Absolut launches limited edition bottle made from 60% recycled glass
Absolut has launched its most sustainable glass bottle yet.
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Products In Depth
Eight things you need to know about Christmas Alcohol
Keep track of the latest beers, wines and spirits trends to ensure you have a cool yule.
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Features and analysis
Cocktails-to-go are a recipe for success in lockdown 2.0
Two entrepreneurial retailers are getting in the mix with sophisticated in-store bar offers.
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Product News
Beefeater launches PMPs on London Dry and flavours range
Beefeater is to launch a new £16.99 price-marked pack (PMP) across its original London Dry variant and its flavours range, Beefeater Pink Strawberry and Beefeater Blood Orange.
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