All Parfetts articles
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Features and analysis
Inside Parfett’s latest The Local store in Hull
The Local estate is expected to reach 100 stores in 2024
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Features and analysis
Parfetts drives national footprint with free delivery service in south-west
It follows the wholesalers’ continued investment into its operations
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Product News
Parfetts launches activation takeover with Carlsberg
The new promotional initiative offers suppliers an extensive three-week brand activation across depot, digital and retail channels
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Features and analysis
Fascia & Franchise: nurturing growth
Four retailers speak honestly about how their symbols are supporting them and where there’s room for improvement
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Features and analysis
Parfetts appoints new commercial director
Richard Bone will support commercial development, as part of Parfetts’ growth plans of achieving a £1bn turnover and expanding their symbol store estate to 2000 stores
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Features and analysis
Parfetts expands presence in Midlands
Parfetts has marked the first anniversary of its Birmingham depot by reaching the milestone of 60 Go Local stores in the region
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Features and analysis
Retail sector welcomes new crime measures
Announced by the Prime Minister, the measures include a plan to make assault on a shopworker a specific offence that carries sentences of up to six months
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Features and analysis
Parfetts reports growth in turnover and profit
Parfetts attributed the growth to focusing on increasing customers’ profits through developments in its retail offering, extensive relevant product ranges, including the Go Local own label, and more frequent promotions
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Features and analysis
Parfetts improves digital offer for retailers
Parfetts has enhanced its digital offering by expanding the capabilities of its app, which now sees 15,000 users per week
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Features and analysis
Parfetts appoints new key account manager to drive growth for The Local
Leona Starzez was promoted in recognition of her hard work supporting retailers after joining Parfetts in August 2023
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Features and analysis
Shake-up at Parfetts with several appointments made
Parfetts has made a series of new appointments
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Features and analysis
Yates’s Original Australian Wine returns to Parfetts
The cash and carry responded to the requests of retailers.
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Features and analysis
Parfetts to add 25 new own label products to range
Parfetts is expanding its own label range from 125 lines to 150 by the end of 2024
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Features and analysis
Parfetts to expand retail advisory team
The wholesaler is recruiting five additional retail advisors to take its retail development team to a total of 30
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Product News
Fabulosa secures new partnership with Parfetts
Cleaning brand Fabulosa has announced a new partnership with Parfetts in a move to bolster its presence in the convenience channel.
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Features and analysis
Parfetts appoints Peter Jones as new GM of its Sheffield depot
Jones has been with Parfetts for seven years and previously at Morrisons for 17 years
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Features and analysis
Parfetts helps retailers score for the Rugby World Cup
The wholesaler has loaded its trade week with beer offers to retailers capitalise on the Rugby World Cup
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Features and analysis
Parfetts summer trade festival returns for 2023
Taking place between now and 15 July, Parfest 2023 will be at its eight depots (Aintree, Anfield, Birmingham, Halifax, Middlesbrough, Sheffield, Somercoates and Stockport)
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Features and analysis
Parfetts introduces LED lighting and solar panels at depots
Parfetts has invested in technology to improve its sustainability credentials at its depots
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Features and analysis
Look inside Go Local Extra Coventry Road
The store was previously a Costcutter before Mohammed ‘Naz’ Nazir decided to switch