Co-op is now offering the same member price benefits for online orders via Deliveroo as in store, with the added convenience of products delivered quickly and conveniently.
The savings now on Deliveroo have been introduced across almost 100 key lines and everyday essentials, with savings of up to 28%, and on average almost 20%.
Co-op kick-started the year with a new ad campaign showing how its members will always get lower prices on the items they buy the most. In addition, around 1,300 of its stores act as local fulfilment hubs in the community for online orders placed via Deliveroo – with the orders picked fresh in the store and delivered quickly locally. Co-op member-owners shopping via Deliveroo simply add their membership number at the checkout.
Chris Conway, Co-op’s ecommerce director, said: “Growing and innovating our online channels is a fundamental part of our convenience approach. As a co-operative, we work to create value for our member-owners who are at the very heart of our business.”
Suzy McClintock, VP of new verticals at Deliveroo, said: “We’re always looking for new and innovative ways to offer our customers a grocery service at great value. We’re proud to partner with Co-op to make member price savings available on nearly 100 key grocery lines and this is another step in our mission to offer the best on-demand grocery experience for our customers.”
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