Swizzels has unveiled a limited edition product in time for Valentine’s Day, combining two of its most-loved brands into one treat: Squashies Love Hearts.
Offering a fresh twist on two popular classics, Squashies Love Hearts combine Squashies’ signature soft texture with the iconic messages of Love Hearts. Available in 120g bags in cases of 12, each foam sweet is embossed with a fun message. The rrp is £1.15,
Swizzels’ Love Hearts range remains a Valentine’s Day favourite, led by the popular 39g Giant Love Hearts rolls. Other fan-favourites include Love Hearts Originals Hanging Bags, the 15g mini Love Hearts rolls and Giant Love Hearts multipacks.
Clare Newton, trade marketing manager at Swizzels, said: “Squashies Love Hearts bring something new to retailers’ offering, appealing to shoppers looking for unique yet familiar treats for themselves or as a special gift to someone else.”
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