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Cadbury has gone quackers for an augmented reality app. Once downloaded, it enables smartphone users to play a game triggered by pointing at promotional bars of Twirl, Crunchie, Boost, Caramel and Dairy Milk. Players have to earn points by prodding...
New Cadbury's Flake Allure is a limited-edition bar comprising Flake chocolate enrobed in truffle and coated in milk chocolate. The company is pouring £2m into press, radio and outdoor advertising, as well as pos material.
Cadbury Dairy Milk bunnies are bouncing back for Easter 2011. The caramel-filled rabbit-shaped chocolates come in a pack containing two bunnies and will be supported with advertising in a range of outdoor locations, and in a variety of national and...
Premier Foods is rolling out a larger 100g pot format across its Batchelors ‘Super Noodles’ range.
Mondelēz has unveiled three new limited-edition Cadbury Dairy Milk bars, created by this year’s Cadbury Inventor finalists.
H. J Neill Limited, the owner of Samuel Gelston’s Irish Whiskey, has announced the launch of Samuel Gelston’s Single Pot Still Whiskey.
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