Absolut vodka now features a neck collar that allows consumers to download the Absolut Drinkspiration application instantly and for free by hovering their iPhone over the code. Launched in 2009, Absolut Drinkspiration combines mobile phone...
Diageo GB has added a blueberry variant to its flavoured vodka range, supported by a 6m outdoor and sampling campaign.
Bacardi Brown-Forman Brands has launched its biggest ever marketing campaign for Finlandia vodka.
The tie-up will include themed packaging and Batman biscuits
The twist to seal packs encourage healthier snacking
Shoppers will have the chance to win football-themed prizes and experiences
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