Absolut vodka now features a neck collar that allows consumers to download the Absolut Drinkspiration application instantly and for free by hovering their iPhone over the code. Launched in 2009, Absolut Drinkspiration combines mobile phone...
Diageo GB has added a blueberry variant to its flavoured vodka range, supported by a 6m outdoor and sampling campaign.
Bacardi Brown-Forman Brands has launched its biggest ever marketing campaign for Finlandia vodka.
The partnership with Dadsnet will run for six months.
KP Snacks is expanding its Butterkist range with the launch of new Crunchy Orange Chocolate flavour toffee popcorn.
Yazoo’s 2-4-1 Merlin Group on-pack promotion has returned for 2021.
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