Barcelona-founded brewer Damm, which is celebrating its 150th anniversary this year, is launching a new gluten free Daura 0.0% beer in the UK following demand.
To be made available nationwide following an exclusive launch in Tesco, Daura has long been recognised as a trusted choice, being the “most award-winning gluten free lager in the world for preserving both body and taste,” Damm said.
Daura 0.0% offers this same flavour and character in a non-alcoholic beer with certified gluten free status - a combination that is scarce in the UK market, it added.
Rather than substituting grains containing gluten with alternatives, Damm’s master brewers developed a process that “breaks down the gluten’s molecular chain while preserving the beer’s character.” The alcohol is then gently removed by advanced vacuum distillation.
Luke White, Damm UK managing director, said: “We know from consumer insight there’s demand for beers that work for people managing dietary requirements as well as those moderating their alcohol intake. Daura 0.0% brings a world-class, certified gluten free lager that is the most awarded gluten free beer to the alcohol free offering for the first time.
“We’re delighted to be launching it exclusively with Tesco, a partner that shares our passion for these niches.”
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