Pennies at the till

The Pennies charity uses micro donations at the till to build up larger sums for good causes. 

Members and customers across OurCoop have donated more than £500k through the society’s partnership with micro-donations charity Pennies, helping to support local good causes and national charity partner Samaritans.

The milestone reflects the growing impact of small everyday donations made at the till, with members and customers choosing to round up or add a few pence to their purchases to support charities and local projects.

The Pennies partnership builds on a long-standing commitment to member-led community support across OurCoop, “helping members and customers support causes that matter most to them through nominations or simple acts of giving,” it said.

More than £400k raised through the partnership has supported Samaritans, the society’s national charity partner chosen by members following nearly 17,000 member votes.

Alongside this, more than £100k of the money raised has supported regional and local community causes, helping grassroots groups continue delivering vital support across communities in the UK.

Hannah Gallimore, social change manager at OurCoop, said: “Reaching £500k in donations in partnership with Pennies is an incredible milestone and a powerful example of what can happen when lots of small acts of kindness come together.

“Our members and customers care deeply about supporting their communities and the causes that matter most to them. Pennies give people a simple way to make a difference during everyday shopping trips, and collectively those small donations are creating meaningful impact.”

The Pennies partnership forms part of OurCoop’s wider community strategy, it said, which includes support for more than 1,000 local good causes, employability programmes, foodbank partnerships and member-led community funding initiatives.

Formed in January 2026 through the coming together of Central Co-op, The Midcounties Co-operative and Chelmsford Star Co-op, OurCoop is the UK’s largest independent co-operative Society, with more than one million members and almost 500 food stores serving communities across the UK.