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Liz Cobbold joins the East of England Co-op in a newly created role. 

The East of England Co-op has bolstered its senior leadership team by recruiting Liz Cobbold into the newly created role of chief customer, community and member officer.  

Cobbold joined the regional co-operative this month, bringing a breadth of marketing and commercial experience, and has worked with brands such as Tesco and Adnams. 

The East of England Co-op said it has grown its senior leadership team following year-on-year profit improvement. With experience in retail and digital marketing, Cobbold is set to bring customers and members on the East of England Co-op’s journey.   

Cobbold said: “Some of my earliest memories are of shopping at my local co-op and collecting divi stamps. The values of the co-operative movement are very meaningful to me and I’m looking forward to refreshing how we communicate to members while remaining true to the values that the East of England Co-op was built on.”  

Andy Rigby, CEO, added: “Liz has strengthened our senior leadership team through her retail and marketing experience, while being the type of person that naturally lives and breathes our values. We’re committed to serving local communities across the east of England and Liz and her team will be creating impactful marketing strategies that support our customers and members.”