One Stop Franchise pioneers Shelley and Anu Goel are to open their second store in Birmingham, following the success of their first franchise site in Acocks Green

The second store is located in Warstock, a residential suburb of Birmingham, and began its transition to becoming a full franchise this week, following the installation of One Stop’s epos system.

The store, which Shelley and Anu have operated under its own fascia for a number of years, is scheduled for the complete One Stop refit in October.

The refit will see the store’s sales area expanded to 1,600 sq ft and will include a combi Post Office, offering customers both Local and fortress solutions. Trading hours will also be extended as part of the conversion.

Shelley and Anu first became franchisees during One Stop’s pilot stage, in the summer of 2013. At the time, they were turning over less than £10,000 a week.

Almost exactly two years later that figure has risen to £23,000 a week and is still growing.

Once the refit has taken place, Shelley and Anu will manage one store each, citing One Stop’s simple ways of working as a means of being able to operate more than one store and still remain close to customers.