Northern Ireland’s coffee to go brand Barista Bar has announced an all-new sponsorship with CIYMS Rugby Club in Belfast.
Barista Bar marked its 10-year anniversary last year and will be an official CIYMS Rugby Club sponsor for 2026, supporting it with the junior team’s kit sponsorship, alongside branded post-pads bringing high quality equipment to the pitch, plus an investment in pitch-side advertising.
The sponsorship, which kicked off at the start of January, is part of Barista Bar’s ongoing commitment to giving back to the local community, it explained.
Barista Bar’s coffee is widely available in over 460 Spar, Eurospar, ViVO and ViVOXTRA stores across Northern Ireland, many of which are often the hub of local communities. Barista Bar said it aims to continue these relationships, being part of many local initiatives and providing sponsorships for a number of local events and clubs.
CIYMS has been part of the east Belfast community since 1974 and has grown to provide a hub for team sports and inspiring the future sports stars from Northern Ireland.
Keavy O’Mahony-Truesdale, national brand and business development manager at Barista Bar, said the new sponsorship is an important next step in their community presence, “Being rooted in community stores, it’s so important to us to continue and develop those relationships with shoppers, local community groups, charities and clubs and give back to those who show us so much support.”
David Peden, president of CIYMS, added, “CI is an ambitious family club and Barista Bar is a strong, vibrant and community focussed brand that aligns well with our club.
“Sponsorship is the lifeblood of any club, and we believe our partnership is an exciting move that can really benefit both parties. We’re hugely grateful for Barista Bar’s support, and we are looking forward to seeing what the partnership brings in the year ahead.”
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