All Suntory Beverage & Food Great Britain and Ireland articles – Page 3
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Product NewsLucozade Alert enters zero sugar with Mango Peachade
The new line will be supported by in-store activation and a sampling campaign
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Product NewsNew £3.8m campaign debuts from Lucozade Energy
Lucozade Energy has unveiled a new £3.8M marketing campaign for its enhanced Orange and Original flavours and fresh pack design
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Features and analysisSBF GB&I teams with retailers to donate 9,000 cases of stock to communities
50 retailers across England, Scotland and Wales have helped donate more than 90 pallets of Ribena, Ribena Sparkling and Orangina – equivalent to around 9,000 cases of stock – to a variety of community projects
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Product NewsSuntory reformulates Lucozade Energy and updates packaging
The improved flavours followed 18 months of development
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Products In DepthSeven things you need to know about Sports & Energy Drinks
From all-natural drinks to performance boosters, energy drinks are packing a punch
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Product NewsRibena teams up with Hasbro for ‘Summer of Fun’ on-pack promotion
The return of the Hasbro promotion is part of Ribena’s “Summer of Fun” to help the brand celebrate its 85th birthday
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Product NewsSBF’s ‘Win the Weekend’ competition returns
The competition offers retailers the chance to win a two-day break at a local spa
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OpinionWhy is time off important for convenience retailers?
SBF GB&I research found that independent store owners feel they cannot take time off
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Product NewsRibena returns to TV with ‘Summer of Fun’ campaign
The new ad forms part of Ribena’s £5m ‘Summer of Fun’ campaign,
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Product NewsLucozade Alert unveils £1.2m Talking Cans campaign
The campaign will run through to July
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Product NewsSuntory gives Lucozade Alert a packaging refresh
The update is expected to encourage trial and drive additional purchases
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Product NewsSuntory Beverage & Food GB&I hits redistribution milestone
Suntory Beverage & Food GB&I has redistributed over three million surplus drinks of Lucozade, Ribena and Orangina as part of its partnership with food redistribution charity FareShare
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Products In DepthSix things you need to know about Christmas soft drinks
From fizzing formats to healthy choices – here’s how to make your sales pop
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Product NewsLucozade Sport launches cash prize promotion
Lucozade Sport has kicked off a new text-to-win cash promotion
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Product NewsSuntory offers retailers the chance to win a weekend away
The firm will also provide management cover while the retailers are away
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Product NewsZero Loser on-pack promotion unveiled by Lucozade Energy
The promotion is the first one to appear on the Lucozade Zero range
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Product NewsLucozade Sport kicks off football-themed competitions
Lucozade Sport is partnering with The Football Association to offer retailer and consumer prizes
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Product NewsLucozade Sport supports Birmingham 2022 Commonwealth Games
Over 100,000 litres of the drink will be provided to athletes from all over the world
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Products In DepthNine things you need to know about water, juice, squash and dairy drinks
Covid-19 turned the soft drinks category on its head, but now it’s all change once again
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Features and analysisRetailers bring communities together with Jubilee events
Customers were treated to a right royal knees up