Tracy Michael headshot

Suntory Beverage & Food (SBF) GB&I’s ‘Win the Weekend’ is back and this time it is offering two lucky retailers a break from their stores.

The competition offers two retailers the chance to win one of 10 two-day breaks at a local spa near to them, while store is covered by a team of experienced retailers and SBF GB&I retail experts. Eight runners up will also win a cash prize to go towards taking time off to relax.

To be in with a chance winning, retailers need simply email their name and store name and address, with the subject line “WIN THE WEEKEND 2” to SBFTrade@hanovercomms.com.

As well as offering the opportunity to win a weekend away from stores, SBF has also published a guide for retailers, offering advice on how to take care of their mental well-being. The guide features advice from top retailers on how to improve mental health including how to put proper systems in place, putting systems and practices in place, how to delegate tasks to staff and the value of introducing proper training.

SBF GB&I head of key accounts Andrew Pheasant, explained why the competition is back and bigger than ever. 

“It’s so important that retailers take time out of their business so they can recharge, reset, and take stock of the hard work they do,” he said. “Win The Weekend started out with the idea that we could change one person’s life. If we could do that and help them understand how they can take some time out of their business and look after their mental health a little bit better, then why not raise that issue right across the wider convenience community?

“From talking to our retail friends, we’ve learned that it can be hard to make this change, but everyone can help train staff and put new processes in place to encourage time off. Not only does it allow retailers to save their own time, but also to realise they’re not putting anybody out by taking a little bit of time for themselves and stepping away from their business.”

The first ‘Win a Weekend’ was won by Tracy Raybould and Michael Saunders, who run Greens of Bassingham in Lincoln. They took a mini-spa break while their store was looked after by the Suntory team of experts.

“This time out gave us the ability to be able to think about and plan the extra things we can’t usually contemplate because of the day-to-day running of our business. Although we live here and we love it here, you’ve got to have a wider perspective otherwise you don’t run your business to the best of your ability. And that’s really important, not just for us, but for the customers we serve.”

They explained how difficult it is to get time off. “It is very difficult to get time off purely because of the number of hours we cover between us. We’ve got a fab team but there are certain things they can’t do. Even when we do get time off, it’s not really time off. We still do the ordering, we’re still looking at messages, responding to customers on the Facebook page and the website, sorting out the figures, answering questions.

“For a lot of people that run small businesses, it’s their life, their livelihood. It’s where you live, where you work, and where the people that you care about are. And that means it’s really difficult to just switch off.”