Parfetts has welcomed a new Go Local Extra store in Hartlepool, as long-established local retailers Paramjit and Rajbir Rai mark 25 years serving their community with an exciting relaunch.
Previously a Lifestyle Express fascia, the store underwent a complete refit and conversion to Go Local Extra. It has already seen sales rise by more than a third, with turnover continuing to grow week-on-week.
The Halloween-themed relaunch brought together local families and community figures, with face painting, confectionery giveaways and free Red Bull provided through supplier support.
Councillor Brenda Harrison officially opened the store, praising the transformation. She said: “What a fantastic job the team has delivered to our community, and also to reinvest further and relaunch the store. It looks wonderful inside and shows Paramjit and Rajbir’s commitment to our community.”
Store owner Rajbir, added: “It’s been a really easy process working with Parfetts. We’re glad we made the move and, if anything, can’t believe we haven’t done it sooner.
“We appreciate the great service from the team, and having the store refitted has led to an immediate sales uplift. Joining Go Local Extra was the best move we could’ve made for our business.”
Guy Swindell, joint managing director of Parfetts, added: “Paramjit and Rajbir have created a fantastic store that embodies everything we want Go Local Extra to represent: great value, quality products and a warm community feel.
“The store’s success is a brilliant example of how our partnership model helps independent retailers grow their businesses while staying at the heart of their local community.”
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