Storck is expanding its Riesen portfolio with the launch of Riesen Salted Peanut, a new limited-edition flavour available across grocery, wholesale and impulse channels from the end of August 2026.
The new 135g sharing bag (rrp: £1.50) combines Riesen’s chewy toffee and dark chocolate with salted peanut, tapping into growing shopper appetite for ‘swalty’ – the sweet-and-salty flavour combinations.
Rebecca Robert, marketing director at Storck UK, said: “Riesen continues to go from strength to strength, attracting more shoppers and outperforming the category, and we’re pleased to be building on that momentum with the introduction of our new limited-edition Riesen Salted Peanut flavour.
“Sweet-and-salty flavour combinations continue to resonate strongly with consumers, and Riesen Salted Peanut brings that trend to life in a way that feels distinctive to the brand, combining rich dark chocolate and chewy toffee with a new salted peanut twist.”
Robert explained the benefits for retailers. “For retailers, this launch provides an exciting new limited-edition SKU from a trusted and growing brand helping to create fresh interest in the confectionery aisle, encourage trial and drive incremental sales. We’re confident it will appeal to existing Riesen fans and to new shoppers looking for something different.”
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