Lenor now has seven times longer lasting freshness according to makers P&G.
Batteries offer great profits on relatively small sales, and with companies investing more in packaging it’s simple for retailers to offer a core range
Paper product sales in c-stores are rolling along nicely thanks to product improvements and innovation.
Pinkster has entered the spritz market with the launch of Pinkster Spritz, a lower-abv spirit drink.
US ready to drink brand Four Loko has launched into the UK.
Weetabix has launched a new on-pack promotion, offering football prizes and money-can’t-buy experiences with national team players.
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