Shaken Udder has unveiled a new 1litre variant of Uber Udder, its first ever 1litre milkshake drink.

Uber Udder is available in two flavours, Vanillalicious and Chocolush (RRP £2.20-2.70) and is available across the convenience sector.

Jodie Farran, co-founder of Shaken Udder, said: “Our new Uber Udder size was developed due to our customers continually requesting a larger format that can be shared, consumed at home over a few days, or for those wanting a bit more than 330ml. We are really pleased we can now fulfill this need and we can’t wait to hear our customers’ reactions to it.

“We’ve used the opportunity with Uber Udder to refresh our logo, creating the new strap line ‘discover delicious dairy’. Our customer research also revealed that customers love our story, and the extra space on the 1-litre pack has allowed us to feature this.”