Smoothie brand Savse has unveiled new labels.
These new labels will detail a ‘no added sugar’ sign that will sit alongside the current calorie content detail on the transparent labels.
Savse founder Guka Tavberidze said: “It’s telling to see big players such as Coca-Cola and Pepsi acquiring brands such as Innocent and Naked Smoothies in a bid to add healthier alternatives to their repertoire and still feeling the heat. At Savse we are focused exclusively on providing consumers with a genuinely healthier offering. With a further 5% reduction of natural sugar across our range, our smoothies are even more appealing for the health conscious and those wanting to make small changes.”
In January 2016 Savse smoothies launched into key convenience outlets Nisa, Costcutter and Spar Scotland stores, with 250ml bottles of Super Green, Super Blue and Super Orange.
Savse smoothies are available in five different ‘Super’ flavours, with a unique mix of fruit and veg, including strawberry and broccoli, beetroot and blackcurrant.