Yorkshire’s Bite UK has launched a new range of rice, nut and coconut baked snack clusters.
The Pure Bite range is dairy free, gluten free, vegan, preservative free, high fibre, high protein, low salt, low sugar and low in calories. The products sit in between two trends – healthy free from snacking and convenient food to go.
Founder Jason Bull said: “Our mission is to create delicious free-from products for UK consumers. Our products are low in calories and suitable for people with allergies and intolerances. What I am most proud of is our ability to achieve a product of such outstanding health credentials which taste incredible – and to deliver that package at a competitive price to retailers.”
Snacking categories are experiencing double digit growth with nut based snacks the highest, while grab and go snack packs have seen 26% growth accounting for 10% of the market. There is an acute demand for nut snacks with a 23.5% increase in consumption of nut snacks in 2 years.
Since 2015 over one million of Bite UK’s various free from snacks have been enjoyed by health conscious consumers worldwide.
Pure Bite is available in the following variants (rrp £1.49): Popped Rice Clusters, Blueberry and Cranberry, 20g; Popped Rice Clusters, Strawberry and Gojiberry, 20g; Nut Clusters, Almond, 30g; Nut Clusters, Hot and Spicy, 30g; and Crunchy Coconut Clusters, Strawberry, 30g.