Diageo has ploughed £1.4m into a TV campaign for Pimm's, which runs until the end of August. The advert reflects the brand's association with the summer season, showing a group of people gathering together to enjoy a barbecue and a jug of Pimm's. The Pimm's range includes the new 35cl bottle launched in April, 70cl and one-litre bottles, and the Pimm's & lemonade pre-mixed bottles, single cans and four-packs.
rrp: £7.49 (35cl)
tel: 020 8978 6000