Premium beer brand Peroni Nastro Azzurro brand has launched a global advertising campaign for the summer months

Peroni Nastro Azzurro Campaign

The multi-million-pound ‘Vita con Stile’ campaign aims to showcase the syle of Italian life and is based on retail insight showing that consumers are emotional invested in the products they buy.

The worldwide activity includes digital, cinema and out of home advertising as well as supporting PR communication.